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BECOME AN nbn® PROVIDER


Overview


Find out how selling products and services over the nbn network could benefit your business and uplift the digital capability of Australia. The nbn network is designed and operated to meet the internet needs of Australian homes and businesses. As a wholesaler, nbn relies on its ecosystem of Retail Service Providers (RSPs) to deliver products and services to end customers.




Benefits of selling nbn products and services


Australia icon

National reach

  • Over 12M Australian homes and businesses have access to the nbn network.
  • Hundreds of business nbn fibre zones across Australia, including a significant presence in regional areas.
  • Ability to connect to non-premises locations to enable smart cities and Internet of Things (IoT) solutions.

Partner benefits icon

Partner benefits

  • nbn delivers test and diagnosis tools that enable RSPs to deliver a brilliant customer experience, helping to reduce industry cost to serve and promote innovation and competition#.
  • Flexible options for connection and delivery including outside of business hours, self-install kits and coordinated weekend appointments.

Marketing icon

Marketing

  • Ability to leverage the nbn brand in market.
  • Access to templates and material#.
  • Access to market intelligence#.

Flexibility icon

Flexibility

  • You have multiple options to be a part of the nbn ecosystem and sell nbn services.
  • You can choose which products you want to sell to target the market you wish to serve.

# Access to tools and information varies depending on how you choose to sell nbn products and services. Different nbn wholesale or white-label providers may offer different options.



Key nbn products

nbn Enterprise Ethernet icon

nbn® Ethernet

The nbn Ethernet is an ethernet-based Layer 2 virtual connection that carries traffic between your equipment used to serve a premises and the nbn point of interconnect (POI). The Ethernet product is supplied by means of the nbn fixed line, wireless network or satellite network.

Our ethernet product has three distinct traffic classes:

  • Traffic Class 1 (TC1) is designed for voice (specifically for Voice over Internet Protocol [VoIP] services),
  • Traffic Class 2 (TC2) is designed to accommodate many business-critical data services (including video conferencing), and
  • Traffic Class 4 (TC4) is designed for general internet data (including residential-grade internet).





nbn Enterprise Ethernet icon

business nbn® Enterprise Ethernet (EE)

Enterprise Ethernet is an ethernet-based MEF compliant Layer 2 virtual connection that carries traffic between your equipment used to serve a premises and an nbn POI.

The Enterprise Ethernet product is nbn’s flagship fibre access product delivering symmetrical speed tiers of up to 10Gbps*, with a 99.95% network availability target for providers^, designed to help reduce downtime for businesses. Most importantly, it is now available to an estimated 1.5M Australian business locations, providing high-performance fibre across the country.







* The 1,000Mbps and 10,000Mbps bandwidth profiles for all Enterprise Ethernet classes of service (COS) may operate at less than 1,000Mbps or 10,000 Mbps respectively because of normal equipment and network overheads. For further detail, see the WBA.

^ Network availability target offered to service providers and measured across all Enterprise Ethernet services.

nbn BSS icon

business nbn® Satellite Service (BSS)

The BSS product is an ethernet-based Layer 3 virtual connection that carries traffic between your premises equipment and the nbn Upstream Network. It is supplied by the BSS network.

BSS is built to support businesses, including enterprise and government customers, who require high quality bandwidth to access business critical applications.

BSS enables connectivity solutions for businesses with data collection devices all across Australia, including in regional and remote locations, or for customers needing real-time monitoring of remote infrastructure.




nbn Enterprise Ethernet icon

nbn® Ethernet

The nbn Ethernet is an ethernet-based Layer 2 virtual connection that carries traffic between your equipment used to serve a premises and the nbn point of interconnect (POI). The Ethernet product is supplied by means of the nbn fixed line, wireless network or satellite network.

Our ethernet product has three distinct traffic classes:

  • Traffic Class 1 (TC1) is designed for voice (specifically for Voice over Internet Protocol [VoIP] services),
  • Traffic Class 2 (TC2) is designed to accommodate many business-critical data services (including video conferencing), and
  • Traffic Class 4 (TC4) is designed for general internet data (including residential-grade internet).





nbn Enterprise Ethernet icon

business nbn® Enterprise Ethernet (EE)

Enterprise Ethernet is an ethernet-based MEF compliant Layer 2 virtual connection that carries traffic between your equipment used to serve a premises and an nbn POI.

The Enterprise Ethernet product is nbn’s flagship fibre access product delivering symmetrical speed tiers of up to 10Gbps*, with a 99.95% network availability target for providers^, designed to help reduce downtime for businesses. Most importantly, it is now available to an estimated 1.5M Australian business locations, providing high-performance fibre across the country.







* The 1,000Mbps and 10,000Mbps bandwidth profiles for all Enterprise Ethernet classes of service (COS) may operate at less than 1,000Mbps or 10,000 Mbps respectively because of normal equipment and network overheads. For further detail, see the WBA.

^ Network availability target offered to service providers and measured across all Enterprise Ethernet services.

nbn BSS icon

business nbn® Satellite Service (BSS)

The BSS product is an ethernet-based Layer 3 virtual connection that carries traffic between your premises equipment and the nbn Upstream Network. It is supplied by the BSS network.

BSS is built to support businesses, including enterprise and government customers, who require high quality bandwidth to access business critical applications.

BSS enables connectivity solutions for businesses with data collection devices all across Australia, including in regional and remote locations, or for customers needing real-time monitoring of remote infrastructure.









Other nbn products and services












Pathways to become an nbn provider


Each pathway to sell nbn products and services may have a different impact on your time to market, your establishment costs and how you run your business. Each option may also influence your employee structure and capability requirements, infrastructure, regulatory compliance, legal and regulatory obligations.

Best for businesses with no existing telecommunications network infrastructure


nbn white-label providers have grouped together nbn services with their own value-added services to provide fully managed end-to-end nbn products that you can sell to your end customers, using your own brand(s). nbn white-label providers also provide additional integrated modular capabilities that address network management, billing, operations, customer support and service ensuring that all aspects of the nbn experience are managed on your behalf.

Usually, all your organisation is required to provide is your own branding, marketing and sales teams to sell the services. All other aspects can be managed by the white-label service provider.



Best for businesses with telecommunications expertise that wish to extend their market reach


Through this channel, nbn network access, network management and most operational aspects are managed by the nbn wholesale provider. However, you will need to provide first-level customer support and assurance, ensure that you can manage regulatory requirements and manage your own product framework, pricing, credit processes and billing systems. You will also need to ensure your systems integrate with those of the nbn wholesale provider.

This channel is ideal if you already have these capabilities and do not want the added requirement of managing your own network.



Best for businesses with comprehensive network infrastructure and services


This channel will require existing comprehensive network infrastructure including: 

  • the design, build, test and implementation of a fully-fledged network which plugs into the nbn backbone, which, depending on your existing capability, can increase costs and time-to-market significantly.
  • you will need to fully manage your network, including monitoring, securing, and restoring faults. There are complex integrations with multiple nbn systems to consider.
  • you will also be responsible for other essentials such as customer support, billing, product, pricing, compliance and the associated training.

Best for businesses with no existing telecommunications network infrastructure


nbn white-label providers have grouped together nbn services with their own value-added services to provide fully managed end-to-end nbn products that you can sell to your end customers, using your own brand(s). nbn white-label providers also provide additional integrated modular capabilities that address network management, billing, operations, customer support and service ensuring that all aspects of the nbn experience are managed on your behalf.

Usually, all your organisation is required to provide is your own branding, marketing and sales teams to sell the services. All other aspects can be managed by the white-label service provider.



Best for businesses with telecommunications expertise that wish to extend their market reach


Through this channel, nbn network access, network management and most operational aspects are managed by the nbn wholesale provider. However, you will need to provide first-level customer support and assurance, ensure that you can manage regulatory requirements and manage your own product framework, pricing, credit processes and billing systems. You will also need to ensure your systems integrate with those of the nbn wholesale provider.

This channel is ideal if you already have these capabilities and do not want the added requirement of managing your own network.



Best for businesses with comprehensive network infrastructure and services


This channel will require existing comprehensive network infrastructure including: 

  • the design, build, test and implementation of a fully-fledged network which plugs into the nbn backbone, which, depending on your existing capability, can increase costs and time-to-market significantly.
  • you will need to fully manage your network, including monitoring, securing, and restoring faults. There are complex integrations with multiple nbn systems to consider.
  • you will also be responsible for other essentials such as customer support, billing, product, pricing, compliance and the associated training.








Compare our pathways


For a side-by-side comparison of the capabilities required and benefits associated with each pathway, please refer to the tables below.

Capabilities required
White-label provider
Wholesale provider Direct with nbn
Potential upfront investment Negotiable*
Negotiable*
>$5M** (121 POIs)
Network connectivity to all or some of nbn's 121 POIs
Via white-labeller Negotiable* Required
IT systems (order management, billing) Via white-labeller Required Required
Customer service and management
Via white-labeller Required Required
Product management Via white-labeller Required Required
Sales and marketing Required Required Required

Benefits White-label provider Wholesale provider Direct with nbn
Optimal speed to market Negotiable*
Negotiable* 6-24 months
Use of the nbn brand^ Yes
Yes Yes
Access to nbn communications^ Negotiable* Negotiable*
Yes
Access to nbn order and assurance tools
Negotiable* Negotiable* Yes
Access to nbn incentives e.g., MDF# Negotiable* Negotiable* Yes
Access nbn wholesale pricing No
No
Yes

* Where the term “Negotiable” is used in these tables, it refers to arrangements between your business and the white-label or wholesale provider, and not with nbn.

** Estimate based on connection to all 121 POIs. Businesses may be able to connect to POIs using nbn’s wholesale Virtual NNI / NNI Link product, which is not reflected in the cost estimate provided here. The BSS product has unique POI connectivity requirements. For more details, view the BSS product and technical information.

^ Requires agreements between partner and nbn via either:

# Qualifying criteria and conditions apply.